Wednesday, May 18, 2016

Volvo Reveals 40 Series Concepts for Small Car Line

Volvo just revealed two slick 40 Series concepts, meant to position the automaker at the forefront of a budding premium small car market. Since Volvo is new to this segment, special care and attention was given to the concepts to set them apart.

“Each member of our product family has its own distinct character, just like the members of a real family,” said Thomas Ingenlath, Senior Vice President of Design, at Volvo Car Group.

The 40 Series concepts are cast from Volvo’s new Compact Modular Architecture (CMA), created for smaller cars.

“CMA has helped us to capture something special, something youthful in our new concept cars. They have an energy, a disruptive and engaging urban character that makes them stand out among the crowd,” Ingenlath said.

CMA_Battery_Electric_Vehicle_Technical_Concept_Study_Top_view T5_Twin_Engine_on_CMA_and_T8_Twin_Engine_AWD_on_SPA CMA_with_3_cylinder_powertrain_3_4_view

Volvo is moving forward in tremendous fashion. Global sales for the first quarter of 2016 increased 11.9 percent to 120,591 cars. Volvo has a medium term goal of selling 800,000 cars a year, up from 503,000 in 2015. On the heels of the largely successful XC90 release last year, Volvo continues to streamline their global operations, pushing to be more competitive against other luxury brands within the next four years.

“By taking a modular approach to both vehicle architecture and powertrain development we have succeeded in leap-frogging many of the players in the premium segment,” said Dr Peter Mertens, Senior Vice President of Research & Development. “Our new battery electric powertrain variant opens yet another exciting chapter in the unfolding Volvo story.”

T5_Twin_Engine_hybridised_7_speed_Dual_Clutch_Transmission Drive_E_3_cylinder_Petrol_modular_design T5_Twin_Engine_Regenerative_braking

Volvo’s global small car range will include pure battery electric vehicles as well as Twin Engine plug-in hybrids. Volvo’s advocacy for electrified and autonomous cars is one of the strongest in the automotive industry. HÃ¥kan Samuelsson, Volvo Cars President and Chief Executive Officer, recently called on world governments to support such movements.

As for the 40 Series, both are inspired by Volvo design, safety, and performance. According to Ingenlath what we are seeing here is practically the future.

“This is the flavor of small Volvos to come,” he said.

*Carl Anthony is Managing Editor of Automoblog and resides in Detroit, Michigan. 

40 Series Concept Gallery

Volvo_Concept_40_1_profile Volvo_Concept_40_1_front_seven_eights Volvo_Concept_40_1_rear_three_quarters Volvo_Concept_40_1_rear_quarter_high Volvo_Concept_40_1_detail Volvo_Concept_40_1_detail Volvo_Concept_40_2_rear_quarter_high Volvo_Concept_40_2_front Volvo_Concept_40_2_profile Volvo_Concept_40_2_rear_quarter_low Volvo_Concept_40_2_front_quarter_low Volvo_Concept_40_2_detail Volvo_Concept_40_2_detail Volvo_Concept_40_2_detail Volvo_Concept_40_detail Volvo_Concept_40_1_40_2_birds_eye_detail CMA_with_T5_Twin_Engine_powertrain_3_4_view CMA_with_T5_Twin_Engine_powertrain_Top_view CMA_with_4_cylinder_powertrain_Top_view CMA_with_3_cylinder_powertrain_Top_view T5_Twin_Engine_Lithium_ion_battery_exposed_interior_view Drive_E_3_cylinder_Petrol_optimised_structure Drive_E_3_cylinder_Petrol_interior Drive_E_3_cylinder_Petrol_engine_front Drive_E_3_cylinder_Hybrid_power_pack T5_Twin_Engine_hybridised_7DCT_schematic IntelliSafe_on_CMA_the_core_of_Volvo_safety

Photos & Source: Volvo Cars

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